SuperCool, a leading provider of HVACR solutions in Ormeau, Queensland, was in need of a website redesign that would better serve the needs of their customers, who are primarily automotive technicians and businesses that resell their products. They turned to me, a freelance programmer, to help them create a website that was not only visually appealing, but also user-friendly and easy for their marketing team to manage. Through the use of Elementor and custom web design, I was able to create a website that exceeded their expectations and helped them to better connect with their customers.
I began by working with SuperCool’s marketing team to understand their specific needs and goals for the website. Together, we developed a custom web design that was visually appealing and easy to navigate. I then implemented that design using Elementor, a powerful website builder that allows for intuitive content creation and management. This gave SuperCool’s marketing team the ability to easily update their website with news, product releases, and specification changes.
With the website’s design and functionality, I also focused on creating a more user-friendly experience for the customers. That includes optimizing the site for better search engine visibility, creating clear and concise calls-to-action, and making sure that the website was responsive, ensuring that it would look great on any device.